Bass Pro Shops

Founded in 1972 by avid young angler Johnny Morris, Bass Pro Shops is a leading national retailer of outdoor gear and apparel, with 100 stores and Tracker Marine Centers across North America. Johnny started the business with eight-square-feet of space in the back of his father's liquor store in Springfield, Mo., the company's sole location for the first 13 years of business.

Johnny's passion for the outdoors and his feel for the products and shopping experiences desired by outdoor enthusiasts helped transform the industry. Today Bass Pro Shops locations are more than just stores — they are destination experiences that draw more than 120 million visitors annually. Each location is heavily customized to reflect the character of the region. In addition to giant aquariums teeming with live fish and extensive wildlife mounts and dioramas, many locations feature unique restaurants and ocean-themed bowling alleys.

Conservation and Community

Guided by the visionary leadership of our founder and CEO Johnny Morris, Bass Pro Shops is making a significant impact in on the future of conservation. More than 40 years after Johnny began helping people connect with nature through a tiny bait shop, our conservation mission is to inspire people to enjoy, love and conserve the great outdoors.

Key conservation initiatives include protecting wildlife and habitat, connecting kids and families to the outdoors and protecting sportsmen's rights through access and advocacy efforts. Together with thousands of passionate associates and 120 million annual customers, we're making a big impact.

Click here to learn more about our conservation and community initiatives.

Photos

Bass Pro Shops Exterior

Bass Pro Shops Interior

Indoor Aquarium

Bass Pro Shops Interior

Bass Pro Shops Interior

Bass Pro Shops Conservation Director Martin MacDonald to Retire After 25 Years

December 13, 2018

Legacy spans nearly five decades promoting conservation, helping millions of kids get outside

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Customers rank Bass Pro Shops and Cabela’s among the very best for customer experience

December 10, 2018

Ranking is based on analysis of 4.7 million reviews across 30,000 locations

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Bass Pro Shops celebrates 10 years of Santa’s Wonderland, introduces free experience at Cabela’s for first time

November 02, 2018

Santa arrives in U.S. locations Saturday, November 10 and delivers free photos, crafts, games and activities for kids and families across North America

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Bass Pro Shops, Cabela's to hire 7,000 seasonal positions in advance of holiday shopping push

October 09, 2018

National Hiring Day planned for October 18 with opportunities in retail, restaurants, contact centers, distribution centers and boat dealership divisions across North America

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Contact Us

Media Contact:
press@basspro.com
417-873-4567

Advertising inquiries:
marketing@basspro.com

Donation requests:
basspro.com/community

Customer questions:
1-800-BASSPRO

Video

Bass Pro Shops

Memphis Pyramid

Santa’s Wonderland