Bass Pro Shops
Founded in 1972 by avid young angler Johnny Morris, Bass Pro Shops is a leading national retailer of outdoor gear and apparel, with 100 stores and Tracker Marine Centers across North America. Johnny started the business with eight-square-feet of space in the back of his father's liquor store in Springfield, Mo., the company's sole location for the first 13 years of business.
Johnny's passion for the outdoors and his feel for the products and shopping experiences desired by outdoor enthusiasts helped transform the industry. Today Bass Pro Shops locations are more than just stores — they are destination experiences that draw more than 120 million visitors annually. Each location is heavily customized to reflect the character of the region. In addition to giant aquariums teeming with live fish and extensive wildlife mounts and dioramas, many locations feature unique restaurants and ocean-themed bowling alleys.
Conservation and Community
Guided by the visionary leadership of our founder and CEO Johnny Morris, Bass Pro Shops is making a significant impact in on the future of conservation. More than 40 years after Johnny began helping people connect with nature through a tiny bait shop, our conservation mission is to inspire people to enjoy, love and conserve the great outdoors.
Key conservation initiatives include protecting wildlife and habitat, connecting kids and families to the outdoors and protecting sportsmen's rights through access and advocacy efforts. Together with thousands of passionate associates and 120 million annual customers, we're making a big impact.
Click here to learn more about our conservation and community initiatives.
Bass Pro Shops adding underwater-themed fun center arcades in select restaurantsMarch 07, 2019
Johnny Morris Awarded The Audubon Medal, One Of Conservation's Highest HonorsFebruary 08, 2019
Morris is only 58th conservationist to receive the Audubon Medal in its 114-year history
New ATVs help Bass Pro Shops, Cabela’s and TRACKER gear up for NASCAR season starting with the Clash this weekendFebruary 06, 2019
Martin Truex, Jr. and Austin Dillon to showcase iconic American outdoor brands in the 2019 NASCAR season kickoff
Bass Pro Shops and Cabela’s welcome return of fishing season by asking anglers to trade in gear and help connect kids to natureFebruary 06, 2019
2019 Spring Fishing Classic begins February 15, bringing deals on the latest gear, events, activities and special giveaways for all levels of anglers